Charlene Li is the co-author of the bestseller “Groundswell”, author of the New York Times bestseller “Open Leadership”, and Founder of Altimeter Group, a research-based advisory firm helps companies and industries leverage disruption to their advantage.

Explore the site and learn more about Charlene’s ideas – and how they can transform you and your organization.

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  • Jerry Yang’s departure signals a New Day for Yahoo!, the passing of an era for Tech
    My first reaction to the news that Jerry Yang is leaving Yahoo! was that this was the passing of an era. I first met Jerry in 1994 when he was still a PhD student at Stanford, before he and David Filo left to run Yahoo! full time. Through bubbles and two economic downturns, Jerry has always been omnipresent in Silicon Valley. But all good things come to pass […]
  • Predictions Social Business in 2012, Part III: Transforming Your Organization
    This is the last of three posts I’m writing on predictions and priorities for Social Business in 2012. You can read the first and second prediction posts for more context. Prediction #3: Connected leaders and employees will create sustained competitive advantages through a culture of sharing. This year will see some companies pull ahead of others because the […]
  • Predictions for Social Business in 2012, Part II: Knowing Your Customer
    Rather than simply make prognostications, I wanted to give actionable advice based on these trends. This is the second of my three predictions and priorities for Social Business in 2012 (read the first prediction). Prediction #2: Your customers want to be known. Your customers don’t merely want you to understand their needs or pain points. They want you to k […]
  • Predictions and Priorities for Social Business in 2012 – Part I
    My pet peeve about the annual predictions ritual is that they lack context for action. It’s nice to know that tablets and big data are important — but what should you do about it? So here’s my attempt at not only forecasting but also to provide actions that companies should be prioritizing in 2012. The Process: I went through my speaking and client engagemen […]
  • Complete a Survey on Enterprise Social Networking
    I’m working on a new Altimeter report on how organizations are using enterprise social networking (ESN) solutions. The report is tentatively titled “Making The Case for Enterprise Social Networking” and looks at how technology platforms like Chatter, Jive, and Yammer are being used within organizations. Request: Please contribute to Altimeter’s Open Research […]
  • Book review: The End Of Business As Usual by Brian Solis
    My colleague Brian Solis has just published his latest book, “The End Of Business As Usual: Rewire The Way You Work To Succeed“. I was so excited to finally hold the book in my hands, especially after months of having talked and worked with Brian about the ideas in the book. This is not a book about how to use social media. Read Brian’s last book, “Engage” a […]
  • Facebook Timeline reveals the future of sharing
    Leading up to Facebook’s f8 conference today, my biggest concern about the rumored new “Read. Watched. Listened” buttons was that Facebook was becoming more and more superficial in its interactions. This was especially the case when compared to the deep interactions and engagements found on Google+ (which suffers from the problem of not having nearly enough […]
  • Altimeter Group is "Open" and growing
    I’ve spent the past week holed up with the Altimeter Group team in San Mateo doing the things that all companies need to do every once in a while — take time off from the everyday to assess where you are and plan for the future. Team members flew in from the East Coat and we all gathered together to build the foundation together. We’ve been in business as a […]
  • Google+ leverages Google’s strength as a communications platform
    I’m watching the Google+ “launch” with great interest because at its center appears to be great “friend management” tools (see links below for the best detailed reviews). Friend managment has been the bane of my Facebook experience because I don’t want to share everything with everyone. I also made the mistake of accepting far too many friend invitations wit […]
  • Leadership Lessons, with Charlene Li and Ken Blanchard, co-author of “One Minute Manager”
    I’m very excited to announce Altimeter’s next webinar with special guest, Ken Blanchard (@kenblanchard), co-author of the “The One Minute Manager.” Like many people, I have a well-worn copy of the book on my shelf and it’s a reminder to constantly connect, share, and invest in relationships. This is all the more true today, with the many opportunities that n […]